ninety two Product overview

momentum

Advisor marketing infrastructure by ninety two — compliance-aware microsites, lead funnels, and marketing ROI for registered investment advisers.

What it is

Momentum is a platform for RIAs and wealth teams who need marketing infrastructure that respects compliance workflows. Each firm gets branded microsites, assessment funnels, lead intelligence, and a dashboard that ties activity to pipeline — without bolting together five separate tools.

Core capabilities

Advisor micrositesCustom domains, SEO, services, and trust signals
Lead funnelsAssessments and landing pages with UTM attribution
Lead scoringHot, warm, and cold routing with source tracking
Marketing ROIFunnel analytics, spend logging, and exportable reports
Nurture & recoveryFollow-up and abandon sequences
Firm rollupMulti-advisor visibility and template controls

Who it's for

How engagement works

Most firms start with a structured pilot: microsite and funnel setup, tracking validation, and a fixed evaluation window to prove cost per qualified lead before scaling to additional advisors or campaigns. Scope, timeline, and commercial terms are defined per firm — not published here.

Compliance posture

Interested in a pilot?

Talk to ninety two about fit, compliance workflow, and what a pilot looks like for your firm.

Book a strategy call